LUKE 1977

Since its humble beginnings in the West Midlands in 2001 Luke 1977 has developed into a leading contemporary menswear brand with a following stretching far and wide. Having grown with the support of key independent menswear boutiques the brand has evolved organically keeping all of its values, which sets it apart.

Luke 1977 is a practical interpretation on contemporary menswear and has all the components of the modern lad, a gentleman and a working class hero. The brand draws strong influences from the tough elements of its native Birmingham. Foundry worker meets fashionista, Luke’s taste envelopes all. Luke 1977’s ethos is to put a fashionable twist on any men’s garment but without over designing to retain a cool masculine look. The brand offers an exclusive look for an inclusive country, the united kingdom of Luke.

LUKE 1977 Clothing

Luke1977’s clothing line represents the traditional English style mixed with the contemporary city look. The brand has a variety of products in its line, including casual wear, formal wear, sportswear and accessories. Established and easily identified by its lion logo, Luke 1977 targets the men’s apparel market with the intention of offering quality clothing that is fashionable and trendy.

BEASANT AFC WIMBLEDON POLO

Add a touch of sporting style to your casual wardrobe with this stylish quarter zip POLO from the LUKE X AFC Wimbledon collaboration. It is crafted from a premium modal blend and the left sleeve features an AFC Wimbledon black and yellow striped detachable tape detailed with the brand’s iconic LUKE EST. 1977 woven badge.

Iconic LUKE EST. 1977 mono woven badge
AFC Wimbledon black/yellow trim tape
AFC Wimbledon black/yellow detachable sleeve tape detail
AFC Wimbledon crest in a raised rubber print
Rib collar
LUKE dark pewter gloss zip puller
Quarter zip

ORNE ZIP THROUGH POLO

This premium zip-through, short sleeved Orne polo from LUKE 1977 MAINLINEis the perfect smarter-casual piece for your wardrobe this season. Crafted from a luxury cotton blend, it is fitted with large utilitarian chest pockets and detailed with dark pewter gloss trims. It features a subtle self-fabric tab and magnetic snap closure at the neck and then the look is complete with brand’s iconic LUKE 1977 shiny raised metal lion felt badgeon the left chest.

Iconic LUKE 1977 shiny raised metal lion felt badge
Iconic LUKE 1977 bi-colour trim tape
Dark pewter gloss LUKE zip puller
Self fabric tab and dark pewter gloss magnetic snap button
Large zip patch pockets

This military inspired Burma & Jakata set from LUKE 1977 is your casual wear staple this season. Crafted from a super soft cotton fleece. Sweat is fitted with comfy ribs trims throughout and features a dual pocket on the right sleeve detailed with a matte black D-ring. Joggers are fitted with a comfy draw cord waistband and handy zip pockets, perfect for all your essentials. They feature a dual pocket on the right leg detailed with a matte black d-ring. The look is then signed off with the brand’s iconic LUKE EST.1977 woven badge on the left chest and left leg.

Iconic LUKE EST. 1977 woven badges
Iconic LUKE bi-colour trim tapes
Matte black D-ring details
Chrome metal LUKE 1977 zip pullers on the joggers
Side zip pockets and one rear zip pocket on the joggers
Chrome metal LUKE 1977 eyelets and cord ends

Add a touch of sporting style to your casual wardrobe with this premium sweat & joggers set from the Cooper & Earle AFC Wimbledon collaboration. It is crafted from a premium interlock fabrication.

Iconic LUKE EST. 1977 mono woven badges
AFC Wimbledonblack/yellow detachable sleeve and leg tape details
Right sleeve and right leg pockets with zip fastening
Dark pewter gloss LUKE zip pullers
AFC Wimbledon crest in a raised rubber print
Side zip pockets and one rear zip pocket on the joggers

This classic crew neck tee from LUKE 1977 is a cool and comfortable addition to your everyday wardrobe. Cut from a luxury pure cotton, it is fitted with a soft rib neck and is detailed with the brand’s iconic lion head printed on the front.

Iconic LUKE 1977 tri-colour trim tape
Printed lion head.
Rib neck

CONCLUSION

In conclusion, LUKE 1977 has carved a market and established itself as one of the leading brand in the contemporary British menswear. Being a brand that unites both classic and modern aspects of menswear, it is aimed at customers who are eager to buy fashionable and unique clothes, which will not only look individual, but will also be of a high quality. The lion logo symbolise the quality and exclusivity of LUKE 1977 as a brand in fashion.

Explore the newest collection from LUKE 1977 and upgrade your look right now. Now visit our website or the closest location!