Sigma Sports was founded in 1992 by Ian Whittingham and his childhood friend Jason Turner Within their bedrooms they have managed to build one of the most recognisable brands in cycling. While having strong links to cycling traditions today, it runs two high tech shops, and serves millions of cyclists both in-store and online. Sigma Sports has a wide menu of services, which comprises of custom bike fitting, quality services, advice from professionals, and the team of skilled specialists. Essentially, in the past twenty five years Sigma Sports not only became the supplier of the high quality products and services but also became the sponsor for such famous athletes as Tim Don, Bradley Wiggins and Ryan Mullen.
Since its initial days of selling Heart Rate Monitor to club cyclists Ian and Jason have shown immense interest in cycling and wanna be entrepreneurs who paved the way for this company. Their experience involves such issues as fitting a lot of stock into a small Vauxhall Nova for business trips to Belgium and using personal contacts to open their first store. Thus, Sigma Sports turned into a focal point for cyclists and contributed to the development of local athletes, sponsoring the teams of promising riders. Today, the company known as Sigma Sports proves the pair’s commitment and foresight and continues to motivate and encourage cyclists globally.
1. SPECIALIZED S-WORKS CRUX DISC GRAVEL FRAMESET 2022
The Specialized S-Works Crux Disc Gravel Frameset is a work of art that combines the best material, namely FACT 12r carbon with the best tube shapes borrowed from the Aethos road bike. The frameset of this model has a weight of 1,125 grams; it provides high pedaling efficiency and offers compliance for long mixed-surface rides. It has great tyre compatibility; it can take 700c x 47mm or 650b x 2 tyres. 1” rubber, so that the car can have the best traction, control and comfort over the rough tracks. The frame design is even more refined with a straight, hollow and light drive-side chainstay. The performance gravel geometry widens the stance, drops the stack, and has a 72mm bottom bracket drop for stability and maneuverability. Some of the user-friendly maintenance aspects include the threaded bottom bracket and the easy to operate seat post clamp and the lightweight 136 gram Roval Alpinist carbon seat post make the S-Works Crux a king of the gravel bikes.
2. KASKPROTONE ICON WG11 ROAD HELMET
Kask Protone Icon WG11 Road Helmet is one of the innovations in cycling safety and aims at protecting the cyclist, making him/her conspicuous and comfortable. Using the OCTOFIT+ adjustment system, it gives a perfect fit and no pressure is felt in the wrong areas. The frame of the helmet has been changed to be safer to wear while still giving the smooth integrated look. According to the Kask WG11 protocol, it is subjected to severe tests to shield it from rotational forces. Reflective detailing comes in handy when the environment is dim and the CoolMax® fabric lining that is fast drying and comfortable, improves the helmet. Other improvements include the eco-leather chin strap, 3D DRY tridimensional padding, inner padding that can be washed, MIT Technology for head protection, and high visibility stickers. This helmet meets the safety standard that is recognized in Europe as the CE EN1078.
3. KIDS RIDE SHOTGUNDIRT HERO 14″ WITH BRAKE
The Kids Ride Shotgun Dirt Hero 14” with Brake is a well-thought-out balance bike for young mountain bikers eager to conquer the tracks. This bike has 12” and 14” wheels that are easily changeable and therefore the bike can be used as the child grows, hence its durability. The Magura MT4 rear hydraulic disc brake for little hands and comes with a child-safe rotor cover guarantees safety when it comes to stopping. With Vee Tire Crown Gem 2. 25” pneumatic off-road tires and trail-ready MTB geometry, the Dirt Hero offers great ground grip and stability. Every bike has three Shred Til Bed MTB top tube skins for kids to express their personalities on their bikes and help build confidence for their off-road riding.
4. CANNONDALESYNAPSE NEO ALLROAD 1 ELECTRIC GRAVEL BIKE 2024
The Cannondale Synapse Neo Allroad 1 Electric Gravel Bike 2024 contains all that can be expected from an electric bicycle in as far as performance and utility for off-road and gravel cycling are concerned. The bike of this series has a carbon frame of Series 2 Carbon for strength and light weight and Vittoria 700x40c gravel endurance tires for great road grip. The bike has Bosch Performance Line SX motor which is light, yet powerful and offers up to 55 Nm of torque and 600 watts of power, integrated with 400Wh battery for long journey. The SRAM wireless, electronic Force AXS XLPR 12-speed drivetrain provides the wide gearing range and accurate shift, the flared drop-bar and Conceal internal-routing stem provide the comfortable and firm grip. Cytech certified mechanics construct the Synapse Neo Allroad 1 from the ground up and then dial it in; hence, the bike is set to deliver an amazing ride as soon as it is collected.
5. MAVICE-DEEMAX 35 27.5 6 BOLT BOOST FRONT WHEEL
The Mavic E-Deemax 35 27. 5 6 Bolt Disc Front Wheel is very sturdy wheel set to use by E-bike riders and the wheel set is mainly for downhill. This wheel comes with a 35mm wide Maxtal aluminum alloy rim with Pinch Flat Protection which makes it difficult for the tire to incur cuts or puncture thus making the ride better and longer. The welded rim along with 28 double-butted spokes and downhill inspired hubs increases the strength and durability of the wheel. UST tubeless-ready technology enables the riders to have better tractions and experience fewer flats. The freewheel system of Instant Drive 360 with double ratchet ensures a very fast engagement and thus a very high durability; the QRM Auto Bearing Preload Technology ensures a perfect spin without play after a certain period of time. This wheel is for 15×110 front axle and the maximum load capacity is 180 kg that is perfect for heavy E-bike riding.
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